As part of the Where the Game Grows campaign, Experience Brampton is partnering with local businesses and organizations to bring soccer-inspired experiences to life across the city.
This page outlines opportunities for businesses to participate through activations, promotions and community programming.
Calling All Brampton Businesses
Experience Brampton is inviting local businesses and organizations to express interest in participating in upcoming initiatives as part of the Where the Game Grows campaign.
Opportunities may include:
- Community-driven soccer activations
- Business promotions and themed experiences
- Public viewing opportunities
- Storytelling content celebrating Brampton’s impact on the sport
Businesses whose offerings — including restaurants, retailers and local services — align with campaign opportunities and the information provided through the expression of interest may be considered for inclusion in Experience Brampton marketing initiatives. This may include potential features across Experience Brampton digital channels and on ExperienceBrampton.ca, showcasing how residents and visitors can experience and celebrate the summer of soccer across the city.
Businesses interested in participating are encouraged to submit an expression of interest using the form below. Participation is not guaranteed, and all submissions will be reviewed for alignment with campaign objectives and available opportunities. A member of the Experience Brampton team will follow up as programming details are finalized.
Submit your Expression of Interest
Disclaimer
Submitting this form does not guarantee participation in any Experience Brampton initiative. All submissions will be reviewed for alignment with campaign objectives and applicable municipal policies.
Information Session for Businesses
In collaboration with Brampton Entrepreneur Centre (BEC), Experience Brampton will be hosting an upcoming information session to provide an overview of the campaign, outline participation opportunities and share guidance on how businesses can get involved.
Join us for a business-powered webinar and discover creative ways to bring your brand into the game this summer, from promotions to community experiences, we’ve got you covered!
Game On: Make Every Big Game a Business Opportunity
Webinar Date: April 8th, 2026
Time: 11:30 AM - 12:30 PM
Not ready to apply? Join the session to learn more.
Register for the Information Session
Business Resources
Businesses planning promotions, activations or events may need to review applicable municipal by-laws and licensing requirements. Helpful resources include:
- Noise Nuisance By-law
- Food Truck and Vendor Licensing By-law
- Peddler Licence (for selling goods or merchandise)
- Sign By-law (including sign placement and exemptions)
- Temporary Patio Extensions (permit required through the Clerk’s Office)
- Temporary Extension of Hours of Service (request submitted to the Clerk’s Office)
- Temporary permissions for extended alcohol service
Additional resources and information sessions for businesses may be shared as they become available.