Tourism Strategy Updates
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Tourism Strategy Updates


Resident Engagement Update

July 22, 2020
Thank you to all who attended the City of Brampton Five-Year Tourism Strategy Public Consultation Session on July 14th.
Among the topics discussed were:
  • What makes Brampton a great place to live is what makes it a great place to visit. The network of trails and parks, plethora of sports facilities, the cultural diversity, culinary offerings and arts and culture offerings should be focused on when developing Brampton as a tourism destination.
  • The need for more resident involvement and engagement with communities from different socio-economic backgrounds into the tourism strategy development process.
  • The opportunity to build resident pride through tourism
  • Seizing on the opportunity that visiting friends and relatives bring to Brampton by expanding visitor knowledge of the things to go out and see and do when their guests come to visit
  • Building out an ambassador base through the community as a whole as well as notable athletes, artists and celebrities who hail from Brampton
  • Suggestion to look into the opportunity for an attractions pass
  • A noted obstacle for developing Brampton as a tourism destination was the lack of awareness of what Brampton has to offer

We will be holding a second virtual session on August 18 at 7 p.m., in the interest of ensuring we consult with as many of Brampton’s community members as possible.

As a growing, multicultural city, it’s so important that residents have an opportunity to share their perspectives and insights as to how tourism in Brampton might evolve and grow in the years ahead.

What’s more, Bannikin, the consulting firm creating the strategy, will donate $5 to Knight’s Table for every person who attends the August 18 session, as part of the #BramptonStrong Challenge. Should the public session have more than 30 attendees, Bannikin will double the final donation amount.