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Media Release

Zero tolerance for speeding in Brampton


Brampton City Council approves motion to increase road safety

BRAMPTON, ON (July 13, 2020) – On July 8, City Council unanimously approved the implementation of Automated Speed Enforcement (ASE) throughout 200 locations annually to reduce speeding and traffic-related incidents, and enhance road safety for all users in Brampton.
 
Currently, there are five locations with ASE notification signs in place that will have cameras installed by September 2020:
• Ward 1 Vodden Street East (between Kennedy Road and Centre Street)
• Ward 2 Richvale Drive North (between Kennedy Road and Sandalwood Parkway)
• Ward 3 Ray Lawson Boulevard (between Hurontario Street and McLaughlin Road)
• Ward 8 Avondale Boulevard (between Bramalea Road and Birchbank Road)
• Ward 9 Fernforest Drive (between Bovaird Drive and Sandalwood Parkway)

The City is working towards establishing 25 additional Community Safety Zones by September 2020. Staff will also begin purchasing additional cameras to support ASE across the city. Completion of procurement is anticipated by the end of this year.

In an effort to build awareness, signs will be installed at entry points into the city to advise motorists that ASE is in effect and that speeding is not tolerated in the community.

Background
• ASE, Provincially-legislated with select participating municipalities, focuses on increasing safety and comfort for local communities – particularly for more vulnerable road users, like children.
• ASE is an automated system that uses a camera and a speed measurement device to enforce speed limits.
• ASE captures and records images only of vehicles travelling in excess of the posted speed limit in school zones and community safety zones. Tickets are issued to the registered plate holder regardless of who was driving.
• Legislation permits ASE to be installed in School Zones or Community Safety Zones, and on roadways posted less than 80 km per hour.
• The City of Brampton was one of the first municipalities in Ontario to implement ASE, introducing its first notification sign on December 19, 2019.

For additional information about ASE, click here.

Quotes
 
“There is absolutely zero tolerance for speeding in Brampton and our Council will continue to take action to make this message clear. Through measures like increasing Automated Speed Enforcement to 200 locations across our city, we are working towards reducing vehicle incidents and increasing safety for all road users, especially those most vulnerable.”
- Patrick Brown, Mayor, City of Brampton

“Through approving additional ASE locations in Brampton, we are signalling to all motorists that speeding is not tolerated in our community and to remember to share the road. Following the introduction of ASE on Vodden Street this year, Council also launched interim bike lanes nearby to promote and support safe active transportation. Our priority is to create Streets for People so we can keep all of Brampton moving safely!”
- Paul Vicente, Regional Councillor, Wards 1 & 5; Chair, Public Works and Engineering, City of Brampton

“Automated Speed Enforcement is a reminder that we all need to slow down and that we all play an active role in keeping our communities safe. As one of the first cities to introduce ASE, we are showing our residents that their health and safety comes first.”
- Pat Fortini, Regional Councillor, Wards 7 & 8; Vice-Chair, Public Works and Engineering, City of Brampton

“Our Roads Maintenance and Traffic Services team plays an essential and critical role in ensuring that roads, sidewalks, and traffic systems are working safely and efficiently. Prior to and during the COVID-19 pandemic, our employees have been working behind the scenes on the implementation of Automated Speed Enforcement to promote and support the health and safety of our community.”
- David Barrick, Chief Administrative Officer, City of Brampton
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As one of the fastest-growing cities in Canada, Brampton is home to 650,000 people and 70,000 businesses. People are at the heart of everything we do. We are energized by our diverse communities, we attract investment, and we are embarking on a journey to lead technological and environmental innovation. We partner for progress to build a healthy city that is safe, sustainable and successful. Connect with us on Twitter, Facebook, and Instagram. Learn more at www.brampton.ca.

MEDIA CONTACT
Natalie Stogdill
Senior Advisor, Public Relations, City of Brampton
905.874.3654 | natalie.stogdill@brampton.ca